Google Business Profile (formerly often called Google My Business) is the ultimate software for local [SEO](https://claudehome.top/ "SEO"). Including alt tags on all of your photos: Google is smart, but not good sufficient to see your images and decide what they are. Build backlinks by submitting monthly or bi-monthly press releases on any thrilling firm, and contacting standard blogs in your area of interest to see how you can work together to get a backlink from their webpage.